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	<title>Social Networking for Business Women &#187; marketing message</title>
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	<link>http://socialnetworkingforbusinesswomen.com</link>
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		<title>What Can You Do For Me?</title>
		<link>http://socialnetworkingforbusinesswomen.com/what-can-you-do-for-me/</link>
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		<pubDate>Tue, 03 Nov 2009 15:31:28 +0000</pubDate>
		<dc:creator>Lesley Johnston</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Challenges]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[marketing message]]></category>
		<category><![CDATA[promoting your business]]></category>

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		<description><![CDATA[Most potential clients that either land on your website or visit one of your social networking profiles will ask themselves &#8220;what can you do for me?&#8221;.  That leads me to the question &#8211; is your marketing message clear? Do you stand above the competition or do you get lost in the crowd? Why should clients [...]]]></description>
			<content:encoded><![CDATA[<p>Most potential clients that either land on your website or visit one of your social networking profiles will ask themselves &#8220;what can you do for me?&#8221;.  That leads me to the question &#8211; is your marketing message clear?</p>
<p>Do you stand above the competition or do you get lost in the crowd?</p>
<p>Why should clients come to you rather than going elsewhere?</p>
<p>November is SN4BW&#8217;s Business Women&#8217;s Referrals Challenge and in order to get started and to get the most out of this month, we need to start at the beginning, with your marketing message and the answer to &#8220;what can you do for me?&#8221;  It needs to be clear so that not only do potential new clients know exactly what you provide but also those who want to refer others to you, they need to know exactly who you want to be referred to them.  It would be no good if you got a referral only to turn round and say &#8220;sorry I don&#8217;t do that!&#8221;</p>
<p>Chances are you are not unique with your business idea &#8211; I know shocking concept!  However, YOU are unique, and people buy from people.</p>
<p>Have you ever done business with someone you didn&#8217;t like? If you did, was it a happy experience?</p>
<p>Have you ever gone out of your way to do business with someone you liked, rather than the nearest person at the time?  How did that experience compare?</p>
<p>How does your business answer the question &#8211; &#8220;What can you do for me?&#8221;</p>
<p>Please post your answers here and let&#8217;s start this challenge by promoting your business and get your Workbook out and start filling it in!  Think you can do business with someone?  Got an idea for a Joint Venture?  THEN ASK!  Contact the person and start a conversation.  Take the initiative!  You just never know where that next opportunity will come from.  I&#8217;m always looking for the next one, you should be too!</p>
<p>FORMAT:   3 Lines of &#8220;What you can do for me&#8221; and a line for your website url.</p>
<p>I will only accept comments that refer to the SN4BW Challenge &#8211; NO SPAM ALLOWED!</p>
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